It’s important to know where your audience is spending their time in order to develop a connection with them. So, where do job candidates spend their time every week?

Facebook
This social networking site used to be dominated by young professionals and college students, but not anymore. All ages and demographics are now using Facebook on [...]

Networking isn’t just for job seekers anymore. It’s important that you, as the hiring manager or recruiter, maintain a network of candidates in order to ensure the best possible one fills your opening.
Although it may be simple to build a network from an existing database or spreadsheet, the difficult task comes when managing and interacting [...]

Talent communities and social networking sites provide a unique way to keep in contact with current and past (“alumni”) employees and potential candidates.
Why is it important to keep past employees in the loop? For future talent needs, consultant opportunities, contract positions, and a successful referral program. It’s also beneficial to tap their extensive knowledge instead [...]

No matter if you’re in the beginning of your social media strategy or well-versed on the various platforms, sometimes it can be difficult to get fans or followers to actually interact with your organization or brand.
Actually creating a community on these sites takes time—and a lack of patience can easily be the downfall of your [...]